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May 22, 2023

58 Fantastic Things To Treat Yourself To On Prime Day

We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed collects a share of sales and/or other compensation

We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed collects a share of sales and/or other compensation from the links on this page.

You deserve it, and you deserve it *even more* because you’re buying now, when you can save.

BuzzFeed Staff

We waded through the mountains of bargains for you and found some of the best deals in every category.FYI — deals move quickly on Prime Day. We’ll do our best to keep this post and imagery as up-to-date as possible, but we can’t catch everything immediately. Check back throughout the day to see our latest updates as the deals change!Note: To get these deals you have to be a Prime member, so if you aren’t already, sign up for a free 30 day trial here.

Remember to clip the coupon before checkout.

Promising review: "I am so happy with the size and how it folds up to be stored away. I’ve got limited space to store a treadmill, and this fits perfectly under my standing desk. I’ve been using it for the last week, and I’m so happy. I hit 20,000 steps today. It was easy for me to unbox and setup. Follow the picture instructions and when you set it up for the first time, make sure you have your gym shoes on. I did the setup with sandals and had to hop off because I lost my footing. After that hiccup, it was super easy to set up and get to walking. I’ve been doing 2 hours a day, and today I did a little over 2.5 and hit 20,000 steps. It’s been years! Ever since covid and working from home, it’s been hard for me to get the energy to work out. It took me a couple of days to get used to working with it. But I love that I can do it while working and still be able to relax after work. Make sure to buy an ankle strap if you are using the Apple Watch. It makes it automatic and easy to track steps. This machine had me dripping in sweat; I highly recommend it to anyone looking to start moving." —Amazon Customer

Price: $359 (clip the $40 off coupon to get this price; originally $499)

Promising review: "I've owned a bunch of macs since 1995. This is by far my favorite. Tried a MBP because that's what I've been used to and because of the bigger screen. After using the Air for a week, I couldn't go back to the MBP. Too big, too clunky. This MBA is simply perfect. Great screen, size, screen, speed, everything you could ask for in a laptop. No wonder it gets such amazing reviews. Yeah, this is the one to get." —James

Price: $749.99 (originally $999; available in gold, silver, and grey finishes)

Promising review: "As a resident of the U S of A, bidets are a foreign concept to most that I installed in literally 10 minutes. Ever since the install I have stopped drinking coffee in the morning, I wake up sit on the Tushy and fire away — what a way to start the day. As for doing number 2, I laugh at all you TP users, the Tushy is amazing and I can't poop anywhere that doesn't have one. I have been a Squatty Potty user for many years and now coupled with a Tushy, my bathroom experience is off the charts. So for any of you skeptics out there buy this and thank me later." —Brian Piccoli

Price: $48.30 (originally $69; available in two colors)

Check out a TikTok of the Crest 3D Whitestrips in action.

Promising review: "I haven't used Crest White Strips in over 5 years. Since then my teeth have stayed really white and I frequently get compliments or questions on how I get my teeth so white. I decided to get a box to boost the whiteness of my teeth. Wow, I was shocked on how much these have improved! Before the strips were really flimsy, hard to remove from the package and were really hard to keep on your teeth — the old ones would slip or bunch up. These are such an improvement! The new strips remove easily from the plastic they are on. The strips are REALLY adhesive! These will not budge! Since I've purchased I have only used about 4 times and I can already notice a difference. Other people have noticed too. I think these are well worth the money and work as good as a professional treatment, I have had friends who have done professional treatments and their teeth are not as white as mine. I highly recommend these to anyone who wants a brighter/whiter smile!" —Vanessa5o5

Price: $29.99 (originally $45.99)

Check out a TikTok of the massager in action.

Promising review: "My husband bought me a massage gun for Christmas. I opened it, and it had been used (yuck) so I said, let's return it. My daughter in law got one for Christmas as well. We put an end on each one, and we compared them. Mine was from Sharper Image/Costco, hers was this model Renpho. Mine in comparison was not powerful, did not go as fast, and just didn't do much for me. They look similar but they were NOT. So I returned mine, and I ordered this Renpho. Due to the holidays, there were delays with the shipment. I was soooo disappointed because I was looking forward to trying it on my aching feet with plantar fasciitis. I have tried EVERYTHING for my feet, nothing works and I am always in pain. It came, and I opened the box to find an UNUSED, BRAND NEW massage gun with all the attachments. I tried it out and I thought wow, that feels AWESOME. But the true test is how do you feel the next day right? You cannot always walk around with a massage gun in your hand. The next day, I felt AMAZING. AMAZING. I used it on my hubby's back too, and he said he felt so much better today as well! In addition, this one is way QUIETER than my original massage gun. It's just really a quality piece. You won't be disappointed in this one. It really is what it says. I know it is hard to choose from all the models on the internet, but this one is the real deal. It's worth the money if you have pain." —L Johnson

Price: $49.99+ (originally $89.99+; available in four colors).

Promising review: "FIRST OFF. It smells like tropical heaven. The second I put in on and smell it, I am transported to some far off beach where the pandemic is nonexistent and I’m on top of my beauty routine. It’s this topical coconut scent that isn’t overpowering or fake smelling. As if that wasn’t enough…GUYS. THE FREAKING APPLICATOR IS STORED IN THE FRONT OF THE LID. Game. Changer. I cannot tell you how mad I get with these paint pot containers that expect me to have my life together enough to not lose the applicator. I will lose it. They know this. You know this. I thought the front of the balm lid looks like it has a cute circle accent on it until I realized it’s the applicator! It’s this small silicone brush that’s easy to use and rinse. As if all of that wasn’t enough to made you spring for this lip balm - the formula is also great! It applies clear and makes my winter chapped reptile lips so soft. It has plumper in it too so you get that tingly feeling as an added bonus. Like chewing five gum but it’s lip balm." —Tiffany B.

Price: $17.50 (originally $25)

Sets come with a flat sheet, fitted sheet, and two pillowcases (with only one pillowcase included in the Twin size).

Promising review: "These are the real deal!! I found them from a TikTok and my husband actually said after the first night, 'Let’s just replace all of our sheets with these, they’re so comfortable!' It’s a beautiful blue and white pattern. They wash well and breathe at night — I am always hot but these stayed cool. Definitely buying more!" —Julia Monroe

Price: $26.27+ (originally $46.97+; available in sizes Twin—California King and 40 colors)

Promising review: "I am so happy to be reading more, and I find it easier to take around with me than carrying my book around. Easy to travel with, and battery life is amazing. I initially was skeptical because I love holding a physical book but ever since I received my new Paperwhite, everything has changed. Lightweight, and so functional and easy to use. I love the option it can bounce off from your phone if you don't have time the capability. I have the free trial of Kindle Unlimited and its the best. I have been reading books and downloaded so much. LOVE LOVE LOVE THE GREEN COLOR it is so pretty." —eileeenie

Price: $124.99 (originally $189.99; available in three colors)

Check out a TikTok of the retro Bluetooth speaker in action.

Promising review: "Sound quality and durability is very good! I like the ability to change the artwork on the cover, the ability to change the brightness of the image, the ability to change the volume of the startup/connect/disconnect, the auto-shutoff and auto-sleep mode toggles, and the ability to set multiple alarms (available on the app only, sadly, not out of the box). There's surprisingly a lot you can do with such a seemingly simple device, and it's made more than a great replacement alarm clock for me, which is initially what I bought it for. Highly recommend if you've got the extra coin to spend on something cute, fun, and practical!" —Soul Breaker

Price: $79.91 (originally $129.99; available in five colors)

This kit includes: a sparkling water maker, two 60L Co2 cylinders, one Twin Pack Dishwasher safe bottles, and two 40 ml bubly drops flavors.

Promising review: "This is simple and easy to use. Helped to keep me hydrated with the flavor combos I can create. I recommend one if you are on the fence, like sparking water, or trying to quit soda. I spend less and can always make myself a quality beverage." —Eric

Price: $120.99 (originally $199.99; available in four colors)

Check out a TikTok of the AirPods Pro in action.

Promising review: "First, I’d like to say I wear the 'ear buds' for about 4-5 hours every day regardless of the brand: gym, work, jogging, calls, etc. AirPods Pro were a defining product for Apple but the lack of battery life truly disappointed me. Apple did make over $12 billion in 2021 on AirPods Pro alone, just in that year. So, it’s a widely adopted and successful product. I’ve owned many others… and in my opinion, the first generation AirPods Pro set a standard for wireless earbuds. This new, 2nd generation has only improved upon what I thought was the best (for $250 ~). The AirPods Pro 2 take everything great about the first generation, refines and amplifies it, and demonstrates it proudly. I highly recommended these over every other product within the same price range. And now I have the battery life I always needed and desired!" —Justin

Price: $199 (originally $249)

This new model has an additional heat setting (low, high, cool, and *now* medium!). Plus, the head is detachable on this version for easier storage and transportation!

Promising review: "I wish I had discovered this sooner because it has saved me countless hours on blow drying, straightening, and curling my hair. I have extremely frizzy, wavy hair that has extremely kinky waves at the roots. Typically I let it air dry then spend about 30+ mins straightening and curling. If I must blow dry, it turns into a huge ball of frizz that requires even more time to straighten. I’m not skilled enough to use a round brush and blowdryer together, but that’s essentially what this tool is in one! After showering, spray in product (I love OGX Protecting + Silk Blowout Quick Drying Thermal Spray), let hair air dry 50-75%, then get to work! I use medium speed and it takes me less than 20 minutes, and I have A LOT of thick hair." —Heather R.

Price: $33.60 (originally $69.99)

Check out a TikTok of the Waterpik in action.

Promising review: "I LOVE this Waterpik. I should have bought one years ago! I've always had trouble remembering to floss and even when I would consistently floss for weeks, my bleeding never stopped. Probably because I was doing it wrong, IDK. My bleeding stopped within a month of using this device and my gums are the healthy shade of pink you see on TV. (Ridiculous, I know but c'mon! How cool.) I use this once a day, every day, and sometimes twice. It is a little noisy but who cares. Nobody complains. Not even my kids who love to come in while I'm drying my hair to yell at me about how loud the hair dryer is haha. Do this for your health! And please remember to drain the line after every use. Mine still looks new after three months of continuous use." —Sugarling

Price: $49.99+ (originally $99.99+; available in four colors)

Promising review: "I saw this product on one of Amazon’s must-have TikTok videos and I knew I had to get it. It was so worth it — even though price may seem higher compared to other sellers, this is for sure a good investment piece. The quality is top notch, the strap that goes around your head is comfortable, and most importantly, the duration of each mode is long enough that it doesn’t interrupt your rest. I work a 12-hour night shift as a nurse and this technology has helped me get through the night easily👍🏽👍🏽👍🏽" —Amazon Customer

Price: $48.99+ (originally $129.99+; available in three colors)

Promising reviews: "AMAZING. I bought these to test against my Lululemon leggings ($100+) and I think I love these more. I wish there were more sizes in stock right now but it's a fad on TikTok so I understand and will be patient to buy more. 😇" —Reina

"Currently 20 weeks pregnant and these are all I wear, I basically live in these leggings. They’re so stretchy and comfy, definitely recommend for pregnancy!" —Alba siviero

Price: $18.89 (originally $26.99; available in women's sizes XS–XL, with 25" or 28" inseam, and in 32 colors/patterns).

These come with a wireless charging case that provides up to 14 hours of charge (with the earbuds able to play for four-plus hours with each full charge).

Promising review: "Best decision! These are the greatest headphones ever! I saw them on TikTok months ago and added them to my wishlist. I got a new phone that doesn't have the headphone port so I decided it was time to finally buy them. They are amazing and I probably won't ever take them out of my ears! 😂" —Katlyn D Arnold

Price: $18.99+ (originally $39.99+; available in five colors)

Promising review: "I’ve been using the same cream for over 7 years. Every other cream would break me out, not moisturize my skin enough, or just make me too oily. I got this because I’ve been breaking out and I’ve been trying to find something to calm my skin down. The first night I used this my skin improved!! Redness/bumps reduced, my skin was soft. I have very sensitive, oily, acne prone skin and this did not irritate my face at all. I wake up and my skin is soooo soft. My skin texture has drastically changed in just a week. My makeup applies so smooth and my pores even look better. My new go-to!" —Melody

"Yes yes yes! I recently found Cerave due to dermatologist reviews on TikTok and I am not disappointed! I’ve always had oily, acne-prone skin and Cerave has shown me it was also super sensitive. These products are so gentle but work very well. I am still going through the purge (getting rid of all the gross stuff that was under the skin) but can already tell a big difference in my skin texture." —Alicia Reid

Price: $14.78 (originally $21.99)

Check out a TikTok of the Color Wow Dream Coat Supernatural Spray in action.

Promising review: "I rarely — I don't think ever — rave about a hair product, but this is an exception. I got it to smooth out the frizzies in my hair and it performed above and beyond my expectations. I'm not a fan of the price, but I'll keep buying it because it's worth it. I highly recommend this product!" —Amazon Customer

Price: $19.60 (originally $28)

Promising review: "Pot works exactly as you’d expect, but with the added benefit of being very light. Very helpful if you are bringing a dish to someone’s house." —James Jaskula

Price: $44.78 (originally $69.99; available in seven colors)

Promising review: "This is the third Firestick I have bought and I love them all — I wanted one in the living room and bedroom because air TV is terrible in my area. Also take one on my travel trailer. They only need a TV with an HDMI slot, a nearby electric plug (some work on USB) and a decent WiFi signal. It opens up a world of possibilities for what to watch. Works well with Amazon Prime, Hulu, YouTube TV, and many other subscription carriers for much less than satellite or cable. Installation is easy and working the remote is simple." —Ben Henry

Price: $22.99 (originally $49.99)

Promising review: "I have to say, I was skeptical about this product from all the TikTok hype about it but after trying it out, it really does work. I’ve used whitening strips before but those usually hurt my sensitive teeth and I hate the taste of some of the other gels on the market but this one was super easy and didn’t hurt my teeth at all and didn’t taste much different than my regular toothpaste, since I got the mint-flavored one. I used it for a few weeks before my brother’s wedding and it worked like a charm. I noticed visible results in only a couple of days and was able to keep using it until I reached my desired shade of white. 10/10 would recommend for anyone with sensitive teeth and tastes!" —Victoria Bravo

Price: $9.29 (originally $19.99)

Check out a TikTok of the Stila eyeliner in action.

Promising review: "Sheer perfection. Super easy to apply. I was never good with these type of eyeliners, but after reviewing this product I figured I will give it a try...and OMG...best eyeliner I ever owned. It goes on smooth with a sharp line, no messing up. From the first time I applied it I couldn't believe how well it worked. Cat-eye done in a second or two...No need to re-apply or fixing it later as it stays on nicely all day. I use it with the little black palette from Lorac, which came with primer, and I am not sure if that helps but I put my eye shadow on, then eyeliner and I am good to go. It stays put ALL DAY, just as the name promises. And as other reviewers mentioned, using this product you will be a pro in applying eyeliner in no time. That's how nicely it goes on. I can't say enough good things about it! I purchased one for my daughter and for my mom. They both love it. This will be my one and only eyeliner of choice. Thanks Stila for making a GREAT product...well worth the money! You just gained another loyal customer." —BeataR.

Price: $12 (originally $24)

Here's what BuzzFeeder Emma Lord has to say about it: "Hello, that is my face above, because I bought into the hype of all the 5-star reviews and now I will never look back!! Putting it on is like giving my eyelashes butterfly wings. It doesn't get clumpy, it stays put ALL the livelong day no matter how much you sweat, and you can apply it on very lightly if you don't want it to look so dramatic, or continue applying for longer lashes each time."

Promising review: "Saw this product on TikTok and thought it would be expensive looking at the results they got. I am beyond amazed with how my lashes look after about two coats. For around $5 you couldn’t ask for a better mascara! I will be buying this same one when I run out. I was not expecting to like it as much as I do! No complaints." —Kd

Price: $3.99 (originally $4.99)

Just select "one-time purchase" instead of subscribe & save to activate the deal!

Promising review: "I've used Hanacure for a while but they are so expensive. I just can't bring myself to buy them anymore. I ran across these and was so excited to try them! It does have a funky smell (reminds me of perm solution) but they worked excellent. My skin was very soft afterwards, and my pores looked way smaller. I see absolutely no difference in the effects of this mask and Hanacure. The only difference is the huge price tag Hanacure carries. Definitely worth the money!" —K. Bell

"Everyone needs to buy Zombie Masks! I will be buying this again and again! I have very oily and acne prone skin. I have tried EVERYTHING and nothing helps my skin. This instantly softened my skin, gave me an amazing glow, lightened my acne scars, and I haven’t had a pimple since using it." —Erin Marple

Price: $13.80 (originally $25)

Promising review: "I bought this specifically for my bikini area. I have only used this product on that area. I am now in my eighth week, and there is hardly any hair left. I am honestly shocked. I was, of course, hoping it would work when I bought it, but honestly was pretty skeptical. It did take twice a week for all of eight weeks but it did work. The hair in your bikini area is the most course and therefore, I thought it would take longer but it has gotten rid of almost all the hair. I can’t imagine how well it will work in other areas where the hair isn’t as thick or course. Would definitely purchase again and recommend." —strawn

Price: $89.99 (originally $199.99; clip the $50 off coupon for this price!)

Check out Buzzfeed's AeroGarden review for more deets!

Promising review: "I purchased this as a Christmas gift for my boyfriend's sister-in-law who lamented not having a green thumb. I was somewhat apprehensive, having read a few reviews that mentioned pods not spouting. However, in the two months that the sis-in-law has had the AeroGarden, the growth has been tremendous. I'm constantly in awe when she sends me pics of the new growth. Only one pod failed to spout, but she reached out to customer service, and they are sending a replacement for that particular pod. All the others have grown quite large, and last night I received a picture of their dinner using herbs grown with the AeroGarden. Impressive!" —Mary A. Walls

Price: $49.99+ (originally $164.95+; available in four colors)

Promising review: "My cream set arrived over the weekend and I’ve had a chance to cook a few meals already. I am quite honestly stunned — I didn’t know cookware could be so delightful to use (and look at!!). The nonstick aspect is second to none which obviously makes cooking easier (and healthier since I use less oil than I otherwise would) but it also translates to the easiest cleaning ever. A splash of soap, water, and a sponge and it is ready to go for the next meal. I add about a tablespoon of olive oil to the pan prior to turning on the heat and the cookware seems to reach ideal cooking temps within a minute or two at low/medium heat settings. My favorite thing so far is the Dutch Oven because I’ve been able to bake bread at 450* in the oven and it turned out beautifully. 10/10 would recommend - already consider this to be a staple in our household!" —Matthew B

Price: $316 (originally $445; available in six colors)

Check out a TikTok of the Roomba in action.

Promising review: "So far it is amazing! It picks up SO much dirt and hair. We have three dogs and a cat and my floors are spotless. We decided to get this cheaper one to see if it was something that would work for us and I am amazed! For the first week, we let it run everyday. We made sure we picked everything up and it only got stuck one time and that was because it went behind our couch that had been moved out accident. During week two, I did the maintenance on it and it was super simple. We use it every other day and have it schedule to run just before we get home. This thing even picks up cat litter! If you are on the fence, try it. Has made my life so much easier not having to sweep everyday!" —Kathryn P.

Price: $164.99 (originally $299.99)

Check out a TikTok of the milk frother in action.

Promising review: "I have tried several at-home latte makers. I have found the specialty makers to be too large in my small kitchen, a pain to clean, and intimidating to use. I tried this inexpensive little frother after seeing its great reviews. I’m pleased to report it has outperformed all of them. It takes less than a minute to froth milk that comes out thick and creamy, just like at a coffee shop. I have used it with almond milk and regular and they both come out beautifully. I pour it over a bit of very strong coffee from my French press mixed with some Trader Joe’s sipping chocolate. Just perfect. It’s the first at-home mocha that doesn’t leave me feeling deprived of my fancy coffee fix. As a bonus, it’s very easy to use — plug and play, really —s mall to store, and it cleans up like a breeze. I would recommend cleaning right after use though, ask milk tends to stick to surfaces quickly and become difficult to remove. I highly recommend this product, without reservation. Enjoy!" —Placeholder

Price: $29.99+ (originally $44.99+; available in three colors)

Promising review: "I know you have seen this on TikTok and wondering if they are worth the hype. They are so just order them. I have so many colors from this brand, they are so easy to apply. Get them." —Milly

Price: $5.94 (originally $9.90; available in 24 shades).

Here's what BuzzFeeder Emma Lord has to say about them: "I own this in the Aqua Green and the Pink and could NOT be more obsessed with them. I don't think I took them off for the entirety of winter, fall, and spring — I either wore them under my jackets or to work out in the cold. They're so snuggly, soft, and well-made. My favorite thing though is probably all the fun, readily available colors they have in addition to the neutrals. Also, not to be a traitor because I LOVE Lululemon, but once this goes through the wash the fabric of this is so much cozier than their version."

Price: $31.99 (originally $42.99; available in women's sizes S–XXL and 15 colors)

Promising review: "First off, if you have extremely oily skin, this. is. it. I was so tired of getting blotting powder/wipes. It felt wasteful and always left residue on my face. I saw this on TikTok and NEEDED it. It was backordered but then I got an email saying it was in stock and I was SO excited. Not only is it affordable, but it's washable, which helps you save money and be less wasteful." —Kelsey B.

Price: $8.69 (originally $14.49)

Promising review: "It's fashionable, functional, and roomy enough to accommodate all of my necessities. The PU leather material has a premium feel, and the adjustable strap guarantees a good fit around my waist. Also, the zippers move smoothly which was a nice surprise given the price range. It's my now go-to for both everyday activities and travel." —sleegr

Price: $11.99 (originally $14.99; available in three colors)

Check out a TikTok of the rapid cold brew maker in action.

Promising review: "I like cold brew year-round, which may be my favorite method/machine yet! It’s so easy to assemble, use, and clean. In about 15 minutes, I was impressed with how rich and bold the brew was, with no grounds like others I’ve tried. It looks great on my kitchen counter. It’s lightweight and stable with the base suction cups. It makes a little noise but much less than I expected (and less than my Nespresso machine)." —Liz

Price: $94.99 (originally $149.99)

I own this in so many colors it's truly lawless. I'm a long distance runner and these are my holy grail — supportive without being constrictive, lightweight enough to withstand sweat, and miraculously I don't chafe like I do with other sports bras. I am a huge fan of the Lululemon Align and will continue to swear by them until I die, but can only justify buying one of those a year — at this price point I was able to buy enough of these that I wear them errand running and with cute high-waisted jeans without worrying about losing them to the laundry. These also wash up beautifully and stand the test of time!

Psst — the shorts in both of these pics above are $27.99+ on Amazon and I also own *those* in way too many colors and swear by them!

Promising review: "I saw these tanks all over TikTok. I decided to purchase one and absolutely love it. The fit and style is exactly the same. I will say the material is not as soft and is more like a bathing suit material but overall it’s a great purchase!" —M

Price: $17.99 (originally $26.99; available in women's sizes XS–3XL and 25 colors)

Promising review: "I saw one of these in action at a friends house like five years ago and thought it was just a made up memory, because making ice cream out of solely frozen fruit seems wild. But when I saw a TikTok about it I immediately went to Amazon and bought it. Literally this was the BEST decision of my life. I cannot believe still how amazing this thing is! It makes the creamiest, best tasting fruit ice cream ever. It’s easy to take apart and clean, and super easy to use." —DMCKAY

Price: $39.98+ (originally $49.99; available in five colors).

Promising review: "TikTok did not steer me wrong! Ordering this again in another color and size!" —Jesse

"I bought this in black and I love it. The material is soft and stretchy and super comfortable. Not see through at all. Doesn’t crotch you like other body suits. Snaps are super easy." —Reagan Knarr

Price: $14.69 (originally $35; available in women's sizes S–XXL and 17 colors)

Psst — you can score deals on a ton of other bodysuit styles, including tank tops, halters, and square necks!

Emikeni is a woman-founded small business that specializes in heatless hair curling tools. This rod is designed to work with all hair types, with tutorials included on their site!

Psst — this TikTok also shows you how to get curls with the RobeCurls fast if you don't have time to wait overnight!

Promising review: "WOW!!!!! I can’t believe how well this works!!! I’ve seen this all over Instagram and TikTok, and wanted to try it. It’s so easy to put in, takes about a minute or two. Comfortable to sleep in. Then, you take it out, and it looks like you put all this effort into doing your hair. The curls turned out gorgeous, I’m so impressed!!" —Katie Porter

Price: $19.59 (originally $27.99; available in four colors).

Here's what BuzzFeeder Maitland Quitmeyer says about them: "It works as a bra, it works as a cropped tank to layer under sheer tops or dresses, it's basically perfect in every way. With a removable lining/light padding, it gives just the right support (and hides your nips if you keep the lining in). It ~completely~ disappears under clothing, with no seams or edges showing. Did I mention that it doesn't cut in ANYWHERE? It somehow clings to your bod like (as the name implies) a second skin, but if you tug it, the straps pull away with ease. Though perhaps a bit pricey, let's be honest: Your boobs and shoulders deserve this bra. I immediately ordered a second color (the nude) after trying the black on for the first time. There have been mornings I stepped out of my apartment, and thought, Huh, did I not put on a bra today? This is the miracle of this bra."

Price: $16.06+ (originally $49; available in women's sizes XS–XL and 32 colors — also available in plus sizes with a racerback here)

Promising review: "I hardly ever write reviews but I have to for this. I saw this pillow on TikTok and it got me curious so I immediately came to Amazon. OMG, it’s such a game changer. I’m a side sleeper and this pillow is heaven. It’s some of the most comfortable sleep I have had in ages. I love it so much I bought a second one and have my eye on the body pillow. Obsessed! You need this in your bedroom." —MT

Price: $57.60+ (originally $72+; available in two sizes and three shapes).

Promising review: "Like everyone else, I stumbled upon this product because of a TikTok I saw. Setup was extremely easy and I'm pleased to say that my Teams green light is on all the time now. Workers of the world, unite." —Amazon Customer

Price: $23.99+ (originally $29.99+; available in eight styles).

Check out a TikTok of the book vase in action.

Promising review: "The vase was so pretty I bought a second! They're durable and very appealing to the eye. I will be purchasing more." —kayla

Price: $14.99+ (originally $21.99; available in four colors).

Promising review: "Regardless of age and/or relationship status I am always a Barbie girl. And to know there is stemware that can embody my passion, I’m in. Get these before they are gone. Drinking has never been more magnificent! I feel so chic and fabulous!!!" —Snowhite26

Price: $31.99 for a set of two (originally $39.99)

Check out a TikTok of the portable charger in action.

Promising review: "The holy grail of portable chargers!!! I was traveling to Disney for vacation and knowing me, I would drain my battery with just taking pictures alone. I wanted a portable battery but didn’t want a carry a cord either, so I was excited when I found this little baby! It does exactly as described, pretty pink color, and I get one full charge of battery for my iPhone 11. Get it, you will not be disappointed!" —Meghan Doble

Price: $20.99+ (originally $29.99+; available in six colors)

Here's what BuzzFeeder Emma Lord has to say about it: "This also comes in other pretty colors, but I am especially partial to this one because I bought it for my parents (their kitchen is entirely pink and one of my favorite places on Earth), and this was SO EASY to use — not to mention super safe! I'm a big weenie about fire (LOL, self-preservation) so I've always stuck to extended-arm gas lighters, but this is much better for the environment (plus cuter), so I feel a lot better about using it. You can read my full review of the Leejie electric lighter for more deets!"

Promising review: "Works like a charm. I saw this on a TikTok. Knew immediately that I needed it. I love candles and this is so much better than a match or lighter. It’s kept a charge for months. I use it several times a month." —dwhite3012

Price: $6.99+ (originally $12.99+; available in two colors).

Body Restore is a small business that specializes in cruelty-free bath products made with natural essentials.

Promising review: "I kept seeing this product pop up on TikTok so I decided to buy a pack and I'm SO GLAD I DID! These smell so good and are a perfect way to relax while in the shower. I now recommend them to everyone I know!" —Merry

Price: $19.97 for a 15-pack (originally $39.97; available in multiple packs and styles).

TBH, it is the warmest, most functional coat I've ever owned. It's like being snuggled everywhere you go?? A gift that will just keep on giving and giving. Also the POCKETS ON THIS THING. I genuinely feel like a one-woman clown car pulling out all the things I've snuck in there. I don't use a purse in the winter, everything just very snugly and securely fits in one of the zippered pockets (and the side pockets are SO warm for your hands).

Price: $99.99 (originally $149.99; available in women's sizes XXS–5X and 13 colors).

Promising review: "The hype is real! I use to think crocs are just so ugly! But after seeing so many friends wearing them, I finally had to try and wow they are really comfy and versatile. I took them camping and I hiked and went into the lake with them! Just so comfy and so easy to wear. I easily slip them on when needing to walk my dog. I can see why so many people are obsess with them! Worth a try!" —Denise M.

Get the classic Crocs for $25.91+ (originally $49.99) and shop all the Croc deals here.

Promising review: "So, I purchased this product after seeing it on TikTok. This spray works VERY well with not sensitive skin. For me, I have not experienced ANY breakouts, nor have I experienced any rashes. Overall, it's AMAZING and I use on the daily." —GoodLife7

Price: $4.90+ (originally $7; available in five sizes/pack options)

Promising review: "I’ve been looking forever for a high-quality denim jacket with just the right amount of authentic fade but at an affordable price. I should have known to check out Levi’s first! This jacket is soft yet structured. The denim has a little personality and fade but still goes with everything. The fit is right on point. Seriously it doesn’t get much better than this!" —FitGirlInFlight

Price: $30.37+ (originally $89.50+; available in women's sizes XS–XL, 1X–4X, and eight styles in select sizes)



FYI, if you have Amazon Prime Wardrobe you can give this a spin before you buy it!

Check out a TikTok of the BYO Blush in action.

Here's what BuzzFeed's Emma Lord has to say about it: "I tried this out myself and I have to say, it is WILD watching it adjust to your skin's pH in real time. It was a very bright pink at first but super easy to spread — a bit like Glossier's Cloud Paint, except personalized. It's very long lasting, too — I applied in the morning and could still see a rosy glow by the end of the day.

Price: $28.80 (originally $35.99)

Kitsch is an LA-based, self-financed, woman-owned small business established in 2010 that specializes in hair accessories.

BuzzFeed Shopping editor Kayla Boyd says: "I've used hair towel for years, but this one is by far the best. Since I have thick, curly hair I try to avoid adding heat to it as much as possible. This allows my hair to dry naturally MUCH faster and it prevents it from dripping all over me while I'm trying to do my skincare routine or get ready. The elastic around the trim helps it stay sturdily in place, without being irritating at all. And obviously it's super cute, which is always a bonus."

Price: $13.86+ (originally $21.99+; available in 11 colors/patterns)

Plus, it has two USB outlets, which means you can use it to charge your phone (and AirPods) while you sleep.

Promising review: "This is what I have been looking for. I had seen this clock on TikTok many times and decided to bite the bullet. Set up was easy and to get it to my perfect setting took me about two to three days of readjusting. I started with the automatic dim and changed it to have the display bright from 7 a.m. to midnight. When I wake up in the middle of the night, it's dimmed so it doesn't hurt my eyes. Instructions were a little tough, but I managed. Definitely recommend this clock to everybody." —Joshy S

Price: $18.36+ (originally $32.98+; available in 11 colors)

Fullstar is a small business established in 2017 that specializes in kitchen gadgets.

Check out a TikTok of the veggie chopper in action.

Promising review: "Makes life so much easier. I can't imagine chopping onions or bell peppers by hand anymore, and it does so much more. We used to have a Prepworks chopper which was a similar idea, but you had to press so hard to chop, and it broke after not too long. This one requires very little effort to cut through the food and it has a generous container." —Amazon Customer

Price: $23.99 (originally $39.99; available in two colors)

Check out a TikTok of the portable fan in action.

Promising review: "Our vacation planner suggested getting something like this for when you're waiting in line at an amusement park when the sun is out. Best advice ever, used this when we were at Disney this past year. It's lightweight and doesn't weigh you down, the fan has adjustable speeds and also includes a phone charger via USB A port and also a flashlight function. Love that it folds up nice and small, great fan that I'd recommend to anyone!" —Andrew

Price: $14.39+ (originally $24.99+; available in three colors).

Promising review: "My boyfriend can’t cut bagels. He literally butchers these poor baby bagels all up. I saw this on a TikTok and I was like oh we need that. So I bought it. And it was a good investment. Now we can enjoy nicely sliced bagels that fit in a toaster and aren’t jagged across. Yay bagel slicer!" —Ci DiPalma

Price: $17.77+ (originally $26.99+; available in four colors)

Also, these come in a TON of different colors and emotions (from angry to sad to, uh, murderous??), so you're guaranteed to find one to express yourself.

Promising review: "I saw this on TikTok like everyone else but I quickly realized, when I got one, how helpful this is to my family. Now they don't have to guess when they shouldn't bother me, they'll just KNOW. It's saving lives and it's adorable. The perfect thing. :)" —MCalms

Price: $10.49 (originally $15; available in dozens of styles).

Each set comes with 13 professional chef knives, kitchen scissors, a peeler, a two-stage stage knife sharpener, and an acrylic knife stand.

Promising review: "I love these knives! I saw them on a TikTok and decided I had to have a set of black knives and they exceeded my expectations for sure. Super durable, and very sharp. And they aren’t an eye sore in the kitchen." —Emily S.

Price: $34.99 (clip the $5 coupon to get this price; originally $69.99 for a 20-piece set)

—The Best Of The Best Prime Day Deals

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...or browse through all our category round-ups here!